Email Marketing Service
Email marketing allows you to regularly stay in touch with customers and website visitors. Proven buyers also appreciate being kept up-to-date with the latest products and promos. Studies show it costs five times more to acquire a new customer compared to retaining an existing customer.
Email Marketing Services
Email Automation
Create smart email automations to improve your results and engage your costumers.
Email Platform Support
Get help resolving any email platform issues that might be holding you back.
Audience Development
Get help growing your reach and better understand your existing audience.
Campaign Management
Create and manage your email marketing campaigns with campaign management services.
Cold Emails
Improve your cold emails efforts with smart tools and automations
Audience Development
Get help growing your reach and better understand your existing audience.
What is email automation?
Email automation is created using predefined rules that trigger email messages when a specific action is taken. You can send personalized and highly-targeted emails to your subscribers at specific intervals to stay connected.
Moreover, email automation can also be used to send emails as a response to the user’s activity. For instance, a payment confirmation email is sent(action) when the user completes the transaction(trigger).
How does email automation work?
Email automation allows marketers to create automated email workflows for every Email marketing campaign. In these automated workflows, you can add actions, events, and conditions so that when a condition is met and an effort is completed, the Email gets triggered.
Here are the most common email automation triggers that are used by marketers and salespeople –
- Welcome email
- Pageview or product view
- Abandoned cart
- Post-purchase
- Subscription expiration
- Upsell/Cross-sell
- Milestone achievement
Based on these triggers, you can create automated emails for your marketing, sales, or customer service process.
